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KUKA & Nike Use Robots to Launch Shoes in Brazil
Le 13-04-2018

Recently KUKA collaborated with Nike to launch a new shoe line in Brazil at one of their flagship stores. The display was designed to attract curiosity and attention using a KUKA robot to "wear" the shoe and give life to the idea of the shoe being like walking on a pillow. The intention was to show the shoe in action and give people who might not normally interact with industrial robots a chance to see them live. Looks like everyone enjoyed it!

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